How a 1-Minute Sketch Became a UGX 1.6B Creative Brand Katoto| Richard Musinguzi |Uganda Edition

<p>Richard Musinguzi once received UGX400 million from his animation business and realised that making serious money was easier than knowing what to do with it. The creator of Katoto Uganda had built a recognised creative property from a simple character sketch, eventually producing 500+ advertisements, growing to an 18-person team and generating an estimated UGX1.6 billion over four years.</p><p>But behind the revenue were weak systems. Invoices were created in Word, records were difficult to track and much of the production process lived inside Richard's head. He had to learn pricing, accounting, delegation and systems, while his time in Paris exposed him to a more structured model of creative production.</p><p>In this Financially Incorrect Uganda Edition, Richard Musinguzi talks about Katoto's money, the systems it lacked and what it took to rebuild the company around specialised roles, processes and semi-autonomous creative directors. His story is ultimately about the difficult transition from creating value yourself to building a business that can create it without you.</p><p>---------------------------------------------------------------------------------------------------------------------------------------Access all our links in one place: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUZZTVljR1dLLWRwYzlfRjFmSHhIVmdmcHpKRXxBTl9pYzRjQlJEXzNmLVV2MnlJUDFVSDVmTUMxUmo0MzlPNnI5cDZYckJLX1Z5dUhjc0FreTJuZDlSVHg1dkc0VUVBamhLOTNpUkJ2TnFYWWRPRUVQQVJEQW1MdUFmeEJFWXZS&amp;q=https%3A%2F%2Flnk.bio%2FFinancially_Inc&amp;v=eo5ewYPMoR4" target="_blank" rel="ugc noopener noreferrer">https://lnk.bio/Financially_Inc</a>💹 Ready to start trading?🧑‍🏫 Learn how to trade: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUZZTVljRmxhN2oyZlZwdk1DbjJtN1ZpSUE0ZHxBTl9pYzRmSHhfR2hQY2FFWU5MdnVoWUZIbjBpYkltRmQ4RWNtZnByU19oWkczRWRVamktbC1wbnY3dnhUYTVYS1pPQVJ2R0dfNElVaTBaWjVHY2JYc0pqbWVqVFFucEtVcy1s&amp;q=https%3A%2F%2Flnk.bio%2Ffxpesa&amp;v=eo5ewYPMoR4" target="_blank" rel="ugc noopener noreferrer">https://lnk.bio/fxpesa</a>📲 Open a demo trading account: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUZZTVljR2M5TG52c2hpUHFvUWExY2ZWRl9iN3xBTl9pYzRjSGtMak5FUmE1VGJXY21XbEI1ektPQ0FQUno4bDdmNkY0VDZxVFhjRmZCU1hMS1ItcXRTeVZQaXVhdFZrTFJqWTRnZ2NNV1dQNHdzM3BKT3RiZlZMT2hnTmF0Y3lH&amp;q=https%3A%2F%2Fbit.ly%2FDemoAccountYT&amp;v=eo5ewYPMoR4" target="_blank" rel="ugc noopener noreferrer">h