110. Evan "Kidd" Bogart: Writing Hits, Beyoncé, Eminem & How the Music Biz Works — Catalogs, Splits, AI

Episode 110: Evan "Kidd" Bogart has worn nearly every hat in the music industry. From mailroom A&R at Interscope Records to hit songwriter (Beyoncé's "Halo," Rihanna's "SOS"), artist manager, booking agent, and now buying music catalogs with Seeker and advocating for creators as Vice Chair of the Recording Academy. He's one of the rare people who has sat in nearly every seat at the table. In this episode, Elmo Lovano goes deep with Evan Bogart on both the craft and the business of music.

Evan is the son of Casablanca Records founder Neil Bogart, the legendary executive behind KISS, Donna Summer, Parliament, and the Village People, and manager, Joyce Bogart Trabulus. He grew up inside the music business, tried to make it as a rapper, and worked his way up from the Interscope mailroom to the A&R department. As a teenager, he discovered Eminem and was the first person to put Em in front of Jimmy Iovine. He'd go on to sign Kara's Flowers, who later changed their name to Maroon 5.

After getting sober in his early 20s, Evan reinvented himself as a songwriter, and his very first composition, "SOS" for Rihanna, went to No. 1. He followed it with the Grammy-winning "Halo" for Beyoncé, co-written with Ryan Tedder in just three hours, plus hits for Britney Spears, Madonna, Lizzo, Jason Derulo, Leona Lewis, and more.

Today, Evan is the CEO of Seeker Music, the creator-led music rights, publishing, and record company he's built into a catalog of more than 19,000 copyrights and master recordings valued at roughly $400 million. The catalog includes works by Beyoncé, Miley Cyrus, One Direction, Drake, Christopher Cross, Joan Jett, Run the Jewels, and Lewis Capaldi. Named the #2 Most Innovative Music Company of 2025 by Fast Company, Seeker recently closed its inaugural $267 million asset-backed securitization with M&G Investments and announced a global distribution partnership with Virgin Music Group. If you don't know what that means, that's OK, because we break it all down.

We get into how you actually value and buy a music catalog, the business of publishing and masters, how songwriter splits and royalties work, why music rights have become an institutional asset class, and how music-backed securitization deals get financed. We also dig into Evan's role as Vice Chair of the Recording Academy and Co-Chair of the GRAMMYs Songwriters & Composers Wing, where he fights for fair mechanical royalty rates, helped create the Songwriter of the Year Grammy, and is helping shap