Holding Space for Unicorns

← Holding Space for Unicorns8 sept. 2025 · 42 min

21. Holding Space for Johanna Korhonen

21. Holding Space for Johanna Korhonen8 sept. 202542 min

<p>In this latest episode, I had the absolute joy of sitting down with <strong>Johanna “Jo” Korhonen</strong>. Jo’s one of those people who shows up exactly as she is — loud, funny, open-hearted — and that’s what makes this conversation so special.</p><p>We talked about her winding path from wanting to be a history teacher, to falling (a little by accident) into telesales, and then building a career in global tech sales. Jo shares why she loves the rollercoaster of sales, the thrill of the chase, and that magic moment when you stop being “the pushy rep” and become a trusted partner.</p><p>What I love most about Jo is her honesty — about the highs, the lows, and what it really means to be a woman leading in sales. She’s passionate about opening doors for more women to step into this world, and she leaves us with one of her favorite reminders: <em>“you can always re-choose your choice.”</em></p><p>We hope you enjoy the chat as much as we did!</p><p><br></p><p>Johanna Korhonen is currently Chief Sales Officer at <a href="https://www.dearlucy.co/" target="_blank" rel="ugc noopener noreferrer">Dear Lucy</a> On her awesome LinkedIn Profile, she says:</p><p><br></p><p>Hi my name is Johanna but since you’re here, you might as well call me Jo 👋<br>As a stellar sales leader I’ve been turning &quot;no&quot; into &quot;not yet&quot; for ten years. <br>I’ve been leading and scaling teams of international software sales professionals in Helsinki and Dublin. Data-driven growth is the name of my game and fine-tuning sales analytics my forte. <br>In a nutshell: I eat numbers for lunch, brunch and dinner.<br>When I’m not breaking records and making quotas, you’ll find me doing yoga, meditating, training my dog, scrolling memes, drinking gin, and taking care of my carefully curated collection of dresses. 👗<br>If any of the above is of interest to you, feel free to connect with me. Don’t be shy, I know I won’t be. </p><p><br></p><p>You can connect with Jo on LinkedIn <a href="https://www.linkedin.com/in/johannakorhonen/" target="_blank" rel="ugc noopener noreferrer">here</a></p><p><br></p><p><br></p><p></p><p><strong>About Alicia Payne</strong></p><p>Alicia is a mother of two young children, and a Senior Account Manager at <a href="https://www.nintex.com">⁠⁠Nintex⁠⁠</a> in Melbourne, Australia.</p><p>Her tech career spans 15 years across channel and direct sales, working for Australian and Global organisations where she has grown and thrived. Alicia loves working in high gr