132 | Tarquin Leadbetter | Tarquin's Gin | The Journey To The UK's Number One Super-Premium Gin

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Tarquin Leadbetter, founder of Southwestern Distillery, the distillery behind Tarquin's Gin, Twin Fin Rum, Connie Glaze Vodka and Tinner Bros Whisky.

"In 2017, we won world's best gin at San Francisco World Spirits Competition, which gave us the confidence to step things up a bit."

00:43 What Is Tarquin's Gin And Why Cornwall?

01:48 How Do You Go From A Kitchen Recipe To A Commercial Distillery?

07:00 Why Win Your Home Turf Before You Sell Anywhere Else?

12:15 Is Chasing The Top 50 Bars Worth It For A New Brand?

16:54 Independent Or Managed On-Trade: Which Builds The Sturdier Base?

25:53 How Do You Take A Regional Gin National?

30:08 Is One Case In One Bar Really Better Than Six Bottles In Six Bars?

36:22 Why Bootstrap A Spirits Brand For Thirteen Years Before Raising Money?

40:46 What Does Crowdfunding Change About How You Run The Company?