056 - The Truth About Style, Taste & Presets w/ Austin Trenholm

<p>This week Brad &amp; Jen sit down with Austin Trenholm, a wedding photographer of nearly two decades and the co-founder of Good Light Presets. Between shooting weddings across the country and building editing tools with his business partner Cody, Austin has had a rare front row seat to how thousands of photographers edit, the trends they chase, and the styles they grow into.<br /></p><p>That vantage point makes him the perfect person to untangle a question every photographer wrestles with: what is style, how do you actually develop it, and what is the difference between borrowing a look and building a voice? Austin's throughline is that YOU are the differentiator. We are all shopping at the same retailers, using the same gear and the same presets, so style is less about the ingredients than how you combine them.<br /></p><p>What starts as a talk about editing turns into decisiveness, boundaries, creative burnout, and the freedom to experiment without blowing up your business.<br /></p><p>We also explore:</p><ul><li>Why you, not your gear or your presets</li><li>Editing like a home chef</li><li>From a camera at fourteen to nearly twenty years behind the lens</li><li>How Goodlight started </li><li>Why your voice, not one rigid style, is the thing that should stay consistent</li><li>The "I could never wear that" story we tell ourselves, and how to drop it</li><li>A simple reference-card trick to commit to a look and stop second guessing</li><li>Why boredom and monotony cause burnout as much as overwork</li><li>Chasing timelessness while working in an industry built on trends</li><li>Why no AI culling: your voice lives in choosing every frame yourself</li></ul><p><br />Connect with Austin<br />Website:<a rel="noopener noreferrer nofollow" href="https://www.trenholmphoto.com/" target="_blank"> https://www.trenholmphoto.com/</a> <br />Instagram:<a rel="noopener noreferrer nofollow" href="https://www.instagram.com/trenholmphoto" target="_blank"> @trenholmphoto<br /></a> Good Light Presets:<a rel="noopener noreferrer nofollow" href="https://goodlightpresets.com/" target="_blank"> https://goodlightpresets.com/</a><a rel="noopener noreferrer nofollow" href="https://www.instagram.com/goodlightpresets" target="_blank"> @goodlightpresets</a></p><p><br />Connect with Us<br /><a rel="noopener noreferrer nofollow" href="https://learn.bradandjen.com/purpose-and-profit-course" target="_blank"> Join Purpose &amp; Profit</a> – A Roadmap to 10k Weddings<br /><a rel="noopene