On The Mark

← On The Mark12 sept. 2025 · 42 min

Grow Your impact, Influence, & Income Through Purposeful Publishing with Melanie Herschorn

Grow Your impact, Influence, & Income Through Purposeful Publishing with Melanie Herschorn12 sept. 202542 min

<p>On The Mark with Howard Mark Rubin, Episode 27</p><p>In this episode of On The Mark, Howard Mark Rubin speaks with Melanie Herschorn, an independent publisher, book marketer, and bestselling author. Melanie works with attorneys, wealth experts, and business owners, helping them with book marketing and promotion.</p><p>Tune in to the episode to hear about:</p><p> * Melanie’s philosophy on books — they are not just about sharing stories, but about building authority and visibility</p><p> * Where Melanie draws the line with who she will and will not work with, and the importance of maintaining neutrality and professionalism regardless of personal beliefs</p><p> * Melanie&#39;s approach to book writing, which is grounded in collaboration</p><p> * Melanie’s beliefs around AI and its potential hold on the publishing process</p><p> * The crucial role strategic marketing maneuvers play in getting a book the recognition it deserves</p><p> * Insights into the evolving landscape of book writing</p><p>Learn more about Melanie Herschorn:</p><p> * Connect with Melanie on LinkedIn: <a href="https://www.linkedin.com/in/melanie-herschorn" target="_blank" rel="noopener noreferer">https://www.linkedin.com/in/melanie-herschorn</a></p><p> * Visit Your Big Impact Book’s website: <a href="https://yourbigimpactbook.com" target="_blank" rel="noopener noreferer">https://yourbigimpactbook.com</a></p><p> * Get your Melanie’s free Ultimate Book Marketing Checklist: <a href="https://yourbigimpactbook.com/checklist" target="_blank" rel="noopener noreferer">https://yourbigimpactbook.com/checklist</a></p><p> * Check out Melanie’s recent book, “Make a Big Impact with Your Book: Author Marketing Strategies for Long-Term Success” <a href="https://yourbigimpactbook.com/big-impact-book" target="_blank" rel="noopener noreferer">https://yourbigimpactbook.com/big-impact-book</a></p><p> * Follow Big Impact Books on Facebook: <a href="https://www.facebook.com/bigimpactbooks" target="_blank" rel="noopener noreferer">https://www.facebook.com/bigimpactbooks</a></p><p> * Follow Big Impact Books on Instagram: <a href="https://www.instagram.com/bigimpactbooks" target="_blank" rel="noopener noreferer">https://www.instagram.com/bigimpactbooks</a></p><p> * Visit Big Impact Books on YouTube: <a href="https://www.youtube.com/@bigimpactbooks" target="_blank" rel="noopener noreferer">https://www.youtube.com/@bigimpactbooks</a></p><p> * Follow Big Impact Books on Pinterest: <a href="https://www.pinterest.com/