
← PA CHALK UP16 sept. · 1 h 06 min
BUILDING A PERFORMANCE PROGRAMME - DAVE MCDOWELL #152
<p>We sit down with Dave McDowell — sport performance coach at Brock University, creator of the DSM Strength YouTube channel, and the coach who quietly helped a generation of S&C coaches learn Excel — to talk about AI as a thinking partner, data you can actually trust, and what it takes to build coaches, not just athletes.</p><p><br></p><p><strong>In this Playbook:</strong></p><ul><li><strong>AI Is a Jousting Partner, Not a Search Engine:</strong> Stop asking it what to do. Start throwing your ideas at it and asking it to punch holes in them — that's where the real value is.</li><li><strong>Know the Process Before You Outsource It:</strong> If you can't do it in Excel, you can't catch it when AI gets it wrong. Competence before convenience.</li><li><strong>The Heat Map That Runs the Room:</strong> Five athletes flagging sore knees before front squat day. Dave's wellness check-in system means he knows before they even walk in — and adjusts before anyone gets hurt.</li></ul><p><br></p><p><strong>TeamBuildr</strong>:</p><p>Coaches, revolutionise your training programs with their cutting-edge platform. Create and customise workouts, track progress, communicate effortlessly, and analyse performance data — all in one place. Take advantage of our 30-day free trial and see how TeamBuildr can elevate your team's performance.</p><p>Head over to <a href="https://www.teambuildr.com/">www.teambuildr.com</a> and use code <strong>"PACHALKUP"</strong> for your 30-day free trial.</p><p><br></p><p><strong>Exxentric:</strong></p><p>Coaches, take your training to the next level with Exxentric's flywheel technology. The kBox and kPulley deliver eccentric overload that you simply can't replicate with traditional weights — building strength, power, and resilience in athletes at every level. Trusted by elite programmes worldwide, Exxentric gives you the tools to train smarter and keep athletes on the field.</p><p>Head over to <a href="https://exxentric.com/wpam_id/140/">www.exxentric.com</a></p><p><br></p><p><strong>Dave' Social:</strong></p><p>Instagram - <a href="https://www.instagram.com/dsmstrength/#">@dsmstrength</a></p><p><br></p><p><strong>Manny's Social:</strong></p><p>Instagram — <a href="https://www.instagram.com/_coachmanny_/">