215 - You're Sitting On Data That Could Get You More Clients

<p>Is your website actually bringing in clients, or are you just guessing?</p><p>Most practice owners track their website traffic, watch the number climb, and assume things are working. Then the schedule stays quiet.</p><p></p><p>Traffic is only the first step. Where most practices lose clients is everything that happens after someone reaches out.</p><p></p><p>Whitney Owens tracks all of it. She runs Water's Edge Counseling, a private-pay group practice in Savannah, and coaches practice owners through Wise Practice Consulting.</p><p></p><p>In this episode she shows you where the leaks really are, and what to do once you can see them.</p><h2>A few things you'll learn:</h2><ul><li>Why website traffic is the wrong place to stop looking</li><li>The first thing to track when you feel overwhelmed</li><li>How to find out which marketing actually brings clients</li><li>The conversion gap between a phone call and a contact form</li><li>Why no-show numbers matter more than you think</li><li>How often to check your numbers without it eating your week</li></ul><p>If you've got Google Analytics installed and haven't opened it in months, this one's for you.</p><h2>Links:</h2><ul><li>Wise Practice Consulting:<a rel="noopener noreferrer nofollow" href="https://wisepracticeconsulting.com" target="_blank"> https://wisepracticeconsulting.com</a></li><li>Water's Edge Counseling:<a rel="noopener noreferrer nofollow" href="https://watersedgecounseling.com" target="_blank"> https://watersedgecounseling.com</a></li></ul><h2>Our sponsors:</h2><p><a rel="noopener noreferrer nofollow" href="https://helloalma.com/elevation/?utm_source=podcast&amp;utm_medium=paid&amp;utm_campaign=elevation" target="_blank">Alma</a> simplifies access to high-quality, affordable mental health care by giving providers the tools to build thriving in-network practices. Learn more at <a rel="noopener noreferrer nofollow" href="http://helloalma.com/elevation" target="_blank">helloalma.com/elevation</a>.<br /></p><p><a rel="noopener noreferrer nofollow" href="https://zandahealth.com/us/?utm_source=privatepracticeelevation&amp;utm_medium=webinar&amp;utm_campaign=US_Podcast_Sponsor&amp;utm_content=paid" target="_blank">Zanda</a> gives practitioners simple, secure tools that reduce admin and strengthen operations. Start your free trial today.</p><p><br /></p>