183 - What Business Are You Really In?

Send us Fan Mail Jeremy Neisser takes a week off the tactics to ask the question underneath all of them: what business is your sports team actually in? A sideline conversation with a Chick-fil-A owner — McDonald's is in the burger business, Chick-fil-A is in the community growing business — becomes the frame for a complete rethink of what a ticket transaction really is. This is a solo episode recorded in the days after Jeremy lost his father-in-law, Tom, and it connects that perspective...