The Content Strategist Who Turns Founder Brands Into MILLIONS

<p>Make sure to check out Granola, the AI notepad. One month free using this link: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUl92a0NOYkRBenlVMWM4Ml9iZWF3WHxBR3JiS2FsQTBhX1ZzUFpmOWJUSi1aSmJhTmVSWWRGSG5MRlY5T2hNUTFiQlIyaEdWNEZLRDVBN084MXFrSWJPblAtbnhPamxRRVhNTThmUmJXMTVVOUJSZzRTTGcwZzVuYjJt&q=https%3A%2F%2Fdreamanatomy.com%2Fgranola&v=mPSxuquqxRw" target="_blank" rel="nofollow">https://dreamanatomy.com/granola</a>Get the worksheet + all bonus resources from this episode: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUU4tbWZoSzgzUU9acjZwRDU0aV9oaXxBR3JiS2FtZURqMEhWZnhpa09zQlVEQlVYTEFoRWpBRUhfRk50OURIRUMzMi1DMVU2Tnl5NFhjdW5BRnQ2bXJ3Z1hBZlpKWTVIM3E5X3pmRV9ZWlNESV9WZkJFQ21YV0JMYk91&q=https%3A%2F%2Fdreamanatomy.com%2Fr%2Fcaleb&v=mPSxuquqxRw" target="_blank" rel="nofollow">https://dreamanatomy.com/r/caleb</a>Caleb Ralston took Gary Vaynerchuk&#39;s TikTok from 300K to 3.5 million followers in three and a half months, and grew Alex and Leila Hormozi&#39;s audience from 1.2 million to 11.5 million. He now runs Ralston, where he builds personal brands for founders.In this episode we break down why the thing most people optimize for is the thing costing them the business outcome they actually want.Caleb shares:</p><ul><li>The brand journey framework that puts you ahead of 99.9% of personal brands online</li><li>Why he sandbags reach on purpose, and how one low-view video landed a dream client</li><li>The equation behind every piece of content he makes, and why 5 problems becomes 25 videos</li></ul><p>THIS EPISODE IS SPONSORED BYGranola, the AI notepad for people living in back to back meetings. Ask it anything about any meeting you have ever had. One month free:<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rUlljbjItNnBvck93b3RoenRHUmswVHxBR3JiS2FtLUIzanJzMmo2aXBNRjNDaTFuTVoxR2hzV1Z4Y0lJcS1LSEE4NTRjNElSYXVrV0hLRXNYS2w3NmJCSWlKMHdURVZnTnhJYjJpUlZjQnlRcVdVVGo4MExqc0VzUzcy&q=https%3A%2F%2Fdreamanatomy.com%2Fgranola&v=mPSxuquqxRw" target="_blank" rel="nofollow">https://dreamanatomy.com/granola</a>You Rella have to try Rella :) The all in one social media management tool we use to run this channel. Get 10% off your first 3 months or annual plan:<a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUM4Zm9rVEdTYk16VmxBRzZpVGpELWxKWWc1ZXxBR3JiS2FtYld6N0FNOVVfZ0tiWGVPVW5WTXNIV1NVdW5NNDZkUmE3SlJWRnRsanJsbUd5d0lqOXBCWGdzUGw1VUdFSkYzU0