Personal Branding For AI Search

We talk with Karen Tiber Leland about how AI search changes personal branding, rebranding, and what it takes to stay findable when machines summarize the internet for your customers. We break down how to pick a canonical name, reduce mixed signals across channels, and decide whether you need a full rebrand or a focused re-up. • Choosing one canonical form of your name and using it everywhere to reduce identity collision • Buying the right domain and cleaning up scattered online da...