À propos de ce podcast
Join the McCann creative community as we analyse and address the opportunities, challenges, and changes faced by marketers, and share stories and lessons from some of the biggest advertising and marketing campaigns.
26 épisodes · Business
The Brief
À propos de ce podcast
Join the McCann creative community as we analyse and address the opportunities, challenges, and changes faced by marketers, and share stories and lessons from some of the biggest advertising and marketing campaigns.
Épisodes récents
- The Brief Ep 24: Beyond the buzz - how DioniLife is redefining the 'no & low' space17 févr. · 52 min
- The Brief Ep 23: The Brief Unwrapped – A Year in Review10 déc. 2025 · 16 min
- The Brief Ep 22: The power of play – achieving creative effectiveness25 nov. 2025 · 25 min
- The Brief Ep 21: Flavour raver – how Crumpton Oaks is remixing the cider category21 oct. 2025 · 54 min
- The Brief Ep 20: Fight the FOMU – tapping into the emotion behind B2B relationships8 sept. 2025 · 51 min
- The Brief Ep 19: Coral Care – the story behind the world’s first reef nourishing sunscreen28 mai 2025 · 37 min
- The Brief Ep 18: Escape mode – tapping into the $9.7 trillion escape economy23 avr. 2025 · 44 min
- The Brief Ep 17: Compound creativity – the power of consistency with System122 janv. 2025 · 1 h 01 min
- The Brief: 2024 in review17 déc. 2024 · 12 min
- The Brief Ep16: Ignite success - how to build a culture of effectiveness28 nov. 2024 · 50 min
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