Podcast Episode 90 - The Expert Trap: You're Good Enough to Get Paid, You're Not Built to Survive It (Yet)

Being great at what you do can get you customers. Building the right business underneath your expertise is what allows you to keep serving them when growth arrives. 🚀 Episode Summary You’re incredible at your craft. Someone finally asks you to teach it. So you build the curriculum, pick a price, create the offer, and launch. But there’s a problem: Being good enough to get paid doesn’t automatically mean you’ve built a business that can survive getting paid. In this episode of The Digital Shif...