Five Website Mistakes That Are Costing You Clients Every Single Week

Most business owners have no idea what their website actually looks like to a stranger. They see what they intended. Not what a visitor experiences in the three seconds they have to decide whether to stay.

In this episode Leanne Cohens of Marketing Leap shares what she found after spending four days rebuilding her own website from the ground up. The five strategic mistakes she sees on almost every SME website she audits. The ones that look fine on the surface but are quietly, invisibly costing businesses real leads every single week.

She also addresses a growing trend of cheap AI-built websites that look reasonable on the surface but lack the strategic thinking that makes a website actually convert. And she shares exactly what a website that works looks like in 2026, when the visitors who click through are higher intent than ever before.