Maximising hotel value over the holding period

<p>A hotel is an investment first, and someone has to protect its value for twenty years.</p><p><br /></p><p>Rastko Djordjevic, Managing Director of JLL Asset Management EMEA, joins Luc Boschmans to explain what hotel asset management really is: maximising an asset's value across the whole holding period, not running the day to day. He separates owner, operator, and advisor, then shows the work through real cases, a renovation phased to the Olympics that lifted suite ADR by more than 40 percent, a hotel taken standalone during COVID, and how he matches a general manager to the moment a property is in.</p><p>Watch on YouTube: <a href="https://youtu.be/na9K41XsWuw">https://youtu.be/na9K41XsWuw</a><br />Key takeaways: <a href="https://futureofhospitality.org/episode/owner-operator-advisor-what-a-hotel-asset-manager-really-does/">https://futureofhospitality.org/episode/owner-operator-advisor-what-a-hotel-asset-manager-really-does/</a><br />More from Inside Hotel Asset Management: <a href="https://www.youtube.com/playlist?list=PLXd-mdvWGkso">https://www.youtube.com/playlist?list=PLXd-mdvWGkso</a></p><p><br /></p><p><br /></p><p>Follow The Future of Hospitality for weekly insights into hospitality, hotels, and guest experience.</p><p>Disclaimer: This podcast shares stories, experiences, and opinions from hosts and guests. They are personal perspectives only and not statements of fact or official advice from The Future of Hospitality</p>