What You Should Market and When: The 2027 Playbook for Grunder Landscaping

Join Us for a GLC Field Trip (Dayton, OH)

Join Us for GROW! Snow 2026 (Dayton, OH - September 21-23, 2026)

Connect with Fellow ACE Members at ACE Connect (Tucson, AZ - November 17-20, 2026)

Master Aspire Software at the GLC Aspire Workshop (Dayton, OH - August TBD & December 2-3, 2026)

Register for GROW! 2027 Annual Conference (Savannah, GA - February 17-19, 2027)

Episode #183: In this episode of The Grow Show, Emily Lindley shares how Grunder Landscaping Company evaluates its marketing channels, which efforts are worth the investment, and which ones need to be cut. The goal isn't to market everywhere. It's to give every channel a clear job and build a plan that supports where your company is headed.

BOBYARD is an AI-powered takeoff and estimating platform that automates the most time-consuming parts of bidding work. Contractors report up to 65% reduction in takeoff time and 3-5x more bids submitted per estimator.

⭐️⭐️⭐️⭐️⭐️ Leave a Review for the Grow Show!

️⭐️⭐️⭐️⭐️⭐️  Subscribe to Our Youtube Channel!

Key Learnings

Every Channel Needs One Clear Job: Ask what specific job that channel does for your business. Design build leads? Lawn care leads? Residential maintenance? If the job isn't clear anymore, cut it or shrink it.

Balance the Jobs Across Your Marketing Mix: Make sure you have enough coverage for every line of business, and that no one service line is eating all the attention.