The Powerhouse Mentality

← The Powerhouse Mentality3 oct. · 1 h 24 min

How MuscleSport Became the King of Protein | Jason Mancuso & Rob "Franky" Oberholzer

How MuscleSport Became the King of Protein | Jason Mancuso & Rob "Franky" Oberholzer3 oct.1 h 24 min

Send us Fan Mail You probably know MuscleSport for Lean Whey, wild limited-edition flavors and some of the most creative products in sports nutrition. But the story behind the brand is a hell of a lot bigger than protein. In this episode of The Powerhouse Journal, Kaitlyn sits down with MuscleSport founder Jason Mancuso and Rob “Franky” Oberholzer to unpack nearly three decades of experience in the supplement industry; from retail, distribution and manufacturing to formulation, brand building...