À propos de ce podcast
The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches media leaders use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
40 épisodes · Marketing
The Pub Way: An AdTech Podcast for Media Leaders
À propos de ce podcast
The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches media leaders use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
Épisodes récents
- Ep. 38: Beyond Traffic: How AI and Curation Are Redefining Publisher Monetization24 août · 31 min
- Episode 37: CTV, FAST Channels & Omnichannel Strategies: New Monetization Frontiers for Publishers7 juil. · 20 min
- Episode 36: #SheSpeaksAdTech: Lessons That Move Us Forward26 mars · 53 min
- Ep. 35: Balancing Brand Safety, UX & Monetization in an AI-Driven News Era29 janv. · 32 min
- Ep. 34: Beyond Blocklists: How AI and Curation Are Redefining Brand Safety4 nov. 2025 · 41 min
- Ep. 33: Ad Innovation in Live Sports Streaming27 oct. 2025 · 31 min
- Ep. 32: AWS RTB Fabric Unpacked: The Next Chapter in Programmatic Evolution23 oct. 2025 · 40 min
- Ep. 31: Aditude: Harnessing AI for Publisher Success6 oct. 2025 · 36 min
- Ep. 30: The Agentic Evolution of Contextual Advertising22 sept. 2025 · 28 min
- Ep. 29: LG Ad Solutions: Exploring CTV & Digital Identity13 août 2025 · 29 min
podlinkr.com/fr/the-pub-way-an-adtech-podcast-for-media-leaders
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