The Sunk Cost Trap: When Persistence Is Just Attachment to a Failed Decision

Send us Fan Mail Persistence isn’t repeating the same failed move; it’s staying loyal to the mission while changing the method. We break down the locked door problem, share a real redevelopment decision, and offer a simple standard to help you tell the truth and move. • the locked door metaphor and why it looks like discipline but is really attachment • a redevelopment project lesson when equipment fails certification and blocks approval • choosing between defending an old decisi...