What's Your Edge?

← What's Your Edge?26 août 2025 · 31 min

How Leveraging Ecosystems Improve Customer Experience and Drives Growth

How Leveraging Ecosystems Improve Customer Experience and Drives Growth26 août 202531 min

Victor Gichun, Vice President of Business Development at Excess Logic, a nationwide leader in surplus equipment and electronics liquidation, offers businesses a seamless way to manage excess and obsolete inventory. What sets Excess Logic apart is its ability to create value through a robust ecosystem of providers and a laser focus on customer experience and competitive differentiation. In this episode, Victor shares how Excess Logic has engineered its customer-centric processes and ecosystem strategy to create value and growth, differentiated itself in a crowded market, and aligned its operations to deliver measurable results.

Victor, I’m looking forward to your insights and hearing how Excess Logic’s ecosystem and differentiation strategies have enabled it to create value and drive growth. Your story highlights the importance of aligning resources, fostering collaboration, and standing out in a crowded market.

High-Impact Ecosystem Takes Customer Experience to a New Level

Victor, let’s start by discussing the challenges your customers face. Managing surplus and obsolete equipment is a complex and often overlooked part of business operations. What are the most common challenges your customers encounter, and how does Excess Logic help them overcome these hurdles?

Hi Laura, thanks for having me here. One of the most common challenges our customers encounter is what to do with the excess equipment and electronics they no longer need. In the US, companies can’t just throw it into a garbage bin; they need to dispose of any electronic equipment properly to make sure it doesn’t end up in a landfill and doesn’t pollute the environment.

Excess Logic solves this problem.

It sounds like Excess Logic provides a lifeline for businesses struggling with these issues. Given your commitment to creating customer value, how do you ensure your solutions are tailored to meet the diverse needs of customers across industries?

To ensure that our solutions are tailored to meet the diverse needs of customers across industries, Excess Logic established a surplus equipment remarketing and disposal ecosystem across the nation. This is something that differentiates us from the competition.

Competing on a Differentiated Customer Experience Facilitated Growth

Excess Logic operates in a very competitive and cluttered market, making growth challenging. Yet the company is growing by focusing on customer experience. How do you differentiate your company from competitors, and how do y