HealthyBaby CMO Meredith Gieskes on Resilience and Marketing Leadership

In this episode of Women in Retail Talks, Women in Retail Leadership Circle Content and Events Strategist Sarah Hendrickson interviews Meredith Gieskes, chief marketing officer at HealthyBaby, the mission-first brand disrupting baby and maternal care with safe and innovative nontoxic essentials. Gieskes discusses how she focuses her team on top priorities that drive business impact; why taste and judgement in marketing are just as important as new AI and efficiency tools; resiliency in her marketing career; and more.