Building an AI-Native CRM for Stronger Business Value | with Maxence Dussart

In this episode, we interview Maxence Dussart, co-founder and CEO of Familiar.

A hospitality marketing practitioner turned founder, Dussart spent years working on the hotel side — experiencing firsthand the gap between the data hotels hold and their ability to act on it — before co-founding Familiar to close it. Educated at Sciences Po and Imperial College Business School, and formerly co-founder of marketing and communications at Steller Hotels, he launched Familiar as an AI-native platform built specifically for hotel groups: one that connects to every system in a hotel's stack, identifies guests worth winning back, drafts and runs personalized campaigns autonomously, and proves the revenue it generates. Familiar is based in Europe and actively expanding into the US market.

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The GAIN Momentum Podcast: focusing on timeless lessons to scale a business in hospitality, travel, and technology-centered around four key questions posed to all guests and hosted by Adam Mogelonsky.

For more information about GAIN, head to: https://gainadvisors.com/

Adam Mogelonsky is a GAIN Advisor and partner at Hotel Mogel Consulting Ltd., focusing on strategy advisory for hotel owners, hotel technology analysis, process innovation, marketing support and finding ways for hotels to profit from the wellness economy.

Listen to the GAIN Momentum Podcast:

Apple Podcasts: https://podcasts.apple.com/us/podcast/gain-momentum/id1690033572?uo=4

Spotify: https://open.spotify.com/show/1jfIWt1D92EzgB32yX2fP4