Why Great Harvest Still Bakes Bread the Hard Way with John Dikos

Send us Fan Mail John Dikos, CEO of Great Harvest Bread Company, joins Zack Oates to discuss what it takes to modernize a beloved restaurant brand without losing the traditions that made it successful. From preserving Great Harvest's commitment to fresh-milled wheat and scratch baking to using guest data more effectively, John shares how authenticity and hospitality continue to differentiate the brand nearly 50 years after its founding. Zack and John discuss: Why Great Harvest refuses to comp...