252. What Every Leader Needs to Work On (That Isn't a Marketing Strategy)

Many visible leaders are focused on the wrong thing when they think about growth. They're asking about which platforms to show up on, tweaking their messaging or chasing AI tools. All external. All tactical. And meanwhile the thing that's quietly running every room they walk into, every video they record, every pitch they make, goes completely unaddressed. That thing is executive presence. And in this episode, I'm breaking down what it actually means, why it matters whether you're a soloprene...