Jeremy on Marketing Podcast

← Jeremy on Marketing Podcast28 jul · 13 min

Ep88 | Why You Can't Scale Your Ads

Ep88 | Why You Can't Scale Your Ads28 jul13 min

Your Google Ads Aren't the Problem. Your Phones Are. Most clinic owners think their Google Ads stop working because they need better keywords, more budget, or stronger ad copy.

Jeremy shares data from over 10,000 paid phone calls across 261 physical therapy clinics that tells a very different story.

The real bottleneck isn't Google.

It's what happens after the phone starts ringing.

📌 Episode Topics What 10,000+ Google Ads phone calls revealed Why clinics struggle to scale their ad budgets The hidden cost of missed calls from paid traffic How AI phone agents improve Google Ads ROI Why answering the phone is your biggest growth lever 📊 The Data Behind the Problem Across 261 physical therapy clinics, Google Ads generated over 10,500 phone calls.

More than 2,200 of those calls lasted less than 10 seconds—meaning many prospective patients simply hung up before anyone answered.

For roughly one-third of clinics, more than 30% of paid phone calls went unanswered.

Every missed call represents a patient your marketing already paid to generate.

📈 Why Ad Budgets Plateau Many clinic owners assume they need better ads when growth slows.

In reality, Google is often doing its job.

The ads generate phone calls.

The phone simply isn't getting answered.