Madvertising by AdQuick — Advertising, Marketing & Ad Tech Podcast

← Madvertising by AdQuick — Advertising, Marketing & Ad Tech Podcast1 mei · 32 min

Lee Bofkin - Making Ads People Don’t Scroll Past | E84

Lee Bofkin - Making Ads People Don’t Scroll Past | E841 mei32 min

In Episode 84 of the AdQuick Madvertising podcast, we sit down with Dr. Lee Bofkin, a guest who genuinely defies categorization. From a PhD in Evolutionary Mathematics at Cambridge, to competitive breakdancing, to a short stint in finance, Lee’s path is anything but linear. Today, he’s the founder of Global Street Art, the UK’s largest mural organization, responsible for over 3,000 murals across more than a dozen countries — and the driving force behind the London Mural Festival, which gener...