120 – 3 Martial Arts Photo Mistakes That’s Hurting Your Brand And Reputation

<p>If a picture says 1,000 words, what are yours saying about your martial arts school? Martial Arts photographer, Francine Schaepper, shares 3 pitfalls to avoid that could tarnish your brand and reputation.</p><p><strong>IN THIS EPISODE:</strong></p><ul><li>The costly mistake that school owners make with random photos</li><li>Why use a vision board to strategize your martial arts photos</li><li>How to create attention grabbing martial arts photos for Facebook ads</li><li>Forget ‘message to market match’ – think ‘photo to market match’</li><li>The Power of Pictures: How to use them to communicate your message</li><li>And more</li></ul><br /><p>*Need help growing your martial arts school? <a href="https://martialartsmedia.com/application" rel="noopener noreferrer nofollow" target="_blank"><strong>Learn More Here</strong></a><strong>.</strong></p><p><strong>TRANSCRIPTION</strong></p><p><em>There's a lot of mistakes you can make, and we're not talking about technical mistakes here. You know, the how to, that's a whole different story. But the main mistake that I see is that a lot of martial arts schools who are owners don't have a plan when it comes to photography, they have no plan. There's very little purpose behind when they take photos or how to take photos. And then also because of the first two, then there's no message, or there's a wrong message which can really greatly damage your school and your image really.</em> </p><p><strong>GEORGE:</strong> Hey, it's George here from martialartsmedia.com and welcome to the Martial Arts Media™ business podcast. So, I got a repeat guest with me today. Good day Francine. </p><p><strong>FRANCINE:</strong> Hello. </p><p><strong>GEORGE:</strong> Hello Francine. <a href="https://martialartsmedia.com/102-francine-schaepper-taking-epic-martial-arts-photos-with-your-smartphone/" rel="noopener noreferrer nofollow" target="_blank"><strong>Francine Schaepper from Martial Arts Photography International</strong></a>. We've got a great episode lined up for you today, and we're going to talk about the three martial arts photo mistakes that's hurting your brand. So photos that you might take in the school, training, photos that you're using for ads and promotions and three mistakes that you should avoid and how it could be tarnishing your reputation and your brand. </p><p>We've also got a great download with this episode with a short little instructional video. So I'll give you all the details on how you can get that. But first u