🎙️ Episode 77: Why I've Invested $250,000 In Coaching (and will continue to do so)

🎙️ Episode 77: More Than Real Estate Podcast: Why I've Invested $250,000 In Coaching (and will continue to do so)

I've spent over $250,000 on coaching in the last two years, and I'm walking you through every layer of it today. Not to impress you, but because the filter I use to decide is simple enough for you to borrow, and because delaying an investment your business needs delays the results too.

✨ Speed and proximity, every time: "That's what I always pay for when I enroll in coaching is speed and proximity." Proximity puts me in the room with someone who already has the skill. Speed means I get the result sooner than I ever could figuring it out alone.

✨ The $6,997 that became this company: an eight-week program on building a course, back before Socially Sold existed. It changed my life forever, and I don't say that lightly. That one room turned into a multi seven figure course company, the Assist CRM with over 400 agents on it every month, and seven people on my team with salaries and flexible careers.

✨ The ladder, out loud: $7,000. $24,000. $36,000. Another $36,000. $65,000. Over $100,000. "The reason that I'm a multi-seven figure founder is 1,000% because I will pay for coaching." I'd make every one of those payments again.

✨ Why I pay $200 an hour instead of Googling it: Micah and I have worked with the same counselor for five years, back when she charged $30 and now at $200. An expert who has done this a thousand times gets you there faster than a search bar ever will. That's the same math I run on business coaching.

✨ What holding on tightly actually costs you: "By you not investing in coaching, you are blocking blessings from your life." The entry fee isn't an expense, it's an investment and a business write-off. Before I enroll anywhere I ask two things: can this person credibly teach me the skill, and will it speed up my results?

Ashley Walker is the host of the More Than Real Estate Podcast and the founder of Socially Sold, where she helps real estate agents build authority through social media. She's also the founder of the Assist CRM and a mom of three in Franklin, Tennessee.

🎓 Ready to put yourself in the room instead of figuring it out alone? Start with the Instagram Bootcamp for Realtors. bootcamp.socially-sold.com/podcast