Who Owns Your Business IP?

<p>Who owns what gets built when you hire a product development partner? <br /><br />In the episode of the Pitch to Product Podcast's 52U Series, 52Launch's Dan Gonyea and Peter Drakulich break down IP ownership and "work for hire," the one paragraph in your contract that can decide who controls your idea, your brand, and your product.<br /><br />If you're an inventor, founder, or business owner about to sign a development contract, watch this first.<br /><br />Topics covered include: <br /> - What "work for hire" means and why it must be in writing<br /> - Why a logo from Fiverr or a CAD model from Upwork may not be yours<br /> - What you should own: your core idea, brand assets, product design, and tech packs<br /> - Factory-side improvements: when borrowing existing tooling saves you money (and why you won't own it)<br /> - Why the brand matters more than the product, from Nike to Apple<br /> - Questions to ask before signing any development contract<br /><br />Don't delay and start your journey with 52Launch today: <a href="https://bit.ly/BookCall52Launch" rel="noopener noreferrer nofollow">https://bit.ly/BookCall52Launch</a></p>