He Built Authority in His Market in Just 6 Months with a Podcast

Podcasting can be a fast-track to building authority within your market - when it's done right.

And in this episode, I'm joined by Wes Towers, who's done exactly that with his podcast Built. Trusted. Chosen.

We discuss how podcasters can use podcasting, podcast guesting, content repurposing and SEO to amplify their message, build trust with the right audience and create a stronger online presence.

Whether you're just starting your podcast or looking to get more value from the one you already have, this episode is packed with practical advice you can put into action, so you're podcast become a business asset.

In this episode, you'll discover:

Why podcasting is one of the fastest ways to build authority in your niche.

How appearing as a guest on other podcasts can accelerate your growth.

The biggest lessons you'll learn from both hosting and guesting.

How to repurpose podcast episodes into blogs, social content and more.

What "Search Everywhere Optimisation" means and how AI is changing SEO.

How to build a website that supports your podcast and converts visitors.

Common mistakes businesses make with podcast websites.