How Much Does A Podcast With 1,000 Listeners Make? (The Real Number)

A podcast with a thousand listeners makes about a hundred and forty-four dollars a month.

I checked that properly.

So then I say the second thing, which is the bit that makes people go quiet. You don't want a hundred and forty-four dollars a month. You want one thousand four hundred and forty-four. And the way you get there is by not doing ads.

In this episode:

— Why the hundred and forty-four dollar figure is right, and why that's the problem

— The only lever CPM gives you, and where it leads

— The arithmetic that made me laugh

— What renting your mid-roll actually costs you

— My affiliate disclosure, said out loud, because this episode demands it

— One thing to do this week that takes sixty seconds of 'tape'

Tools I use and get paid to mention.

I record on Boomcaster, edit in Descript most weeks, and Captivate hosts this show.