The Value-Driven Business Analyst with Laura Brandenburg

Laura Brandenburg, an internationally recognised leader in business analysis, shares insights from her new book, 'Value-Driven Business Analyst,'

She discusses the importance of aligning business analysis with organisational outcomes. We delve into her eight-step business analysis process, the significance of being value-driven, and how to leverage AI in the field. Laura also talks about her journey into business analysis, her motivations for writing the book, and addresses how business analysts can future-proof their careers in an AI-driven world.

00:00 Introduction

01:35 The Role and Impact of Business Analysts

03:15 Laura's Journey and Insights into Business Analysis

05:36 The Value-Driven Business Analyst

23:11 The Eight-Step Business Analysis Process

26:01 Future-Proofing with AI in Business Analysis

31:13 Sustainability and Business Value

33:57 Conclusion and Farewell

⚡️ In each episode, Paddy Dhanda deep dives into a new human Superpower to help you thrive in the age of AI.

Host: Paddy Dhanda