Radio Free 501c: Trade Show Health Check with Dana Freker Doody August 10, 2026

<p>Radio Free 501c brought to you by Rogue Tulips Consulting and USAE News!</p><p>Episode 33​8: ​T​rade Show Health Check</p><p>Host: Cecilia Sepp, CAE, ACNP, LPEC, Principal, Rogue Tulips Consulting</p><p>Guest: ​D​ana Freker Doody, Principal Strategist &amp; Owner, Inktide Solutions</p><p>​Dana is back! She&#39;s here to talk about the importance of trade shows and events to fuel associations&#39; mission engine. We have a great time talking about trade shows and how much we are looking forward to our own trade show experience in the ASAE26 Exhibit Hall!</p><p>We touch on these important aspects that keep trade shows healthy and support your show&#39;s future: </p><ul><li>The Four Gaps in Trade Show Health</li><li>Exhibitor Retention as a Strategic Indicator </li><li>Understanding True Activation Costs </li><li>Post-Event Insights Drive Retention </li><li>The Evolving Nature of Events </li></ul><p><br></p><p>If you wonder about improving your trade show then this episode is a must. </p><p>Come by Booth 1329 at ASAE26 and visit with us and the other Nonprofit Consultant Collaborative Members!​</p><p>What would you like to improve about your trade show? Share a comment!​</p><p> #usaenews #inktidesolutions #tradeshow #strategy #impact #association #nonprofit</p>