Roofing Podcast: Hook Better Leads

← Roofing Podcast: Hook Better Leads3 dagen geleden · 42 min

The Hidden Lead Leak Could Double Your Net Profit (w/ Trent Lowenstein of Next Level Pros)

The Hidden Lead Leak Could Double Your Net Profit (w/ Trent Lowenstein of Next Level Pros)3 dagen geleden42 min

Guest: Trent Lowenstein — Coach, Next Level Pros | Host, Trent and Friends Podcast

Guest Links: Website: https://gonextlevelpros.com

You might be one or two jobs away from doubling your net profit. The leak is between booked and sat.

Trent Lowenstein from Next Level Pros joins Tim to diagnose Owl Roofing live, using what he calls “God mode”: looking at your business like the architect of the game instead of player one (0:47). He walks through why a 10% bump in sit rate can turn a 7% net company into a 20% net company once your fixed overhead is covered (3:21), why your operations manager should never be your CSR (11:10), and how to budget around a dead winter instead of dividing your goal by 12 (11:58). Then it gets uncomfortable: a live financing role play with the Owl team that proves exactly the problem being discussed (25:27).

You’ll learn:

The flywheel metrics: booking rate, stickiness, close rate, average ticket, install efficiency, referralsWhy non-demand calls no-show more, and how to make a booking stickWhy discounting hurts more than your gross profitWhy the red line commission model pushes reps to drop their priceWhy bringing up financing at the end sounds like asking the customer if they’re poorThe “subject to” wording swap that makes deferred payments sound normalWhy 80% of people who get approved for financing move forwardRehashing lost leads in winter with a no-payment promotion