Ep 175: She 5X’d Her Fee: $17K → $96K. What Changed First?

<p>If you’re an interior designer who keeps hitting the same comfortable design fee, this episode is for you. I’m sharing Tina’s story of going from a $17,000 design fee ceiling to a $96,000 fee and the shift was not that she suddenly became five times better at design. </p><p><br></p><p>In this episode, you’ll learn:</p><ul><li>Why your historical design fee may not be relevant to the opportunity sitting in front of you.</li><li>What needs to be underneath a higher design fee, including time, talent, expertise, responsibility, value, and the financial impact on your business.</li><li>Why confidently communicating your value matters when a client starts asking hard questions about your fee.</li><li>How your own pricing mindset can become the biggest thing standing between you and a bigger opportunity.</li><li>Why a bigger fee does not automatically make a project a better fit and the questions I want you asking before you say yes.</li><li>How one breakthrough fee can change your reference point and expand what you believe is possible for your interior design business.</li></ul><p><br></p><p>Related Resources</p><p>If you’re working through your own fee ceiling, these are natural next steps for thinking differently about pricing and the opportunities you choose.</p><p><br></p><p>Your Highest Design Fee Starts Before the Proposal: https://www.youtube.com/watch?v=BcSfLsKWptE</p><p><br></p><p>Overcoming Fear Increasing Rates Designers: <a href="https://pamela-durkin.com/marketing-by-design/overcoming-fear-increasing-rates-designers/" rel="noopener noreferrer" target="_blank">https://pamela-durkin.com/marketing-by-design/overcoming-fear-increasing-rates-designers/</a></p><p></p><p><strong>Applications for the Luxury Client Academy are OPEN!</strong></p><p><strong>Apply Here &gt;&gt; </strong><a href="https://www.luxuryclientacademy.com" rel="noopener noreferrer" target="_blank"><strong>https://www.luxuryclientacademy.com</strong></a></p>