184 - How to Improve Group Sales Marketing & Meta Ads

Send us Fan Mail Most sports teams post "Book your group outing" and assume they're doing group sales marketing. They're only reaching people who've already decided. In Part 1 of this two-part series, Jeremy Neisser applies Eugene Schwartz's five stages of awareness to group sales and shows how to write messaging for HR directors, church administrators, team moms, and business owners based on why they'd actually book. If you're about to spend money on Meta ads for groups, start here. KEY TOP...