Building Tequila Rimari: Passion, Persistence, and Purpose with Dheeraj Naidu

Episode Description: What does it really take to bring a tequila brand to life? In this episode of The Agave Social Club, we sit down with Dheeraj Naidu, founder of Tequila Rimari, to unpack the journey from idea to bottle. From navigating the complexities of launching a new brand to building meaningful partnerships in Mexico, Dheeraj shares the realities behind the scenes—both the wins and the challenges. We dive into how Tequila Rimari came to be, what sets it apart in a crowded market, and...