Cash Flow & The Future of AI, With Colin Hewitt

About this Episode

Cash flow is the quiet metric that decides whether an agency endures the hard quarters. Colin Hewitt founded Float after running an agency himself and recognizing that spreadsheets aged the moment they were finished — finances had become a bottleneck instead of a tool for decisions. In this conversation, you'll understand the difference between precision and accuracy in a cash forecast, why the most useful forecasts are kept current as a team activity rather than a finance silo, and how AI is shifting both the work agencies sell and the way owners run their businesses. A grounded look at the cash discipline that makes the rest of the agency model possible.