10 Advanced Capital Raising Strategies from $8B+ Raised Over 30 Years | Chip & Sam Perkins

In this episode of The Capital Raiser Show, Richard C. Wilson sits down with Chip and Sam Perkins of Perkins Fund Marketing - a firm that has raised over $8B in alternative assets over nearly three decades - for a masterclass on the 10 advanced capital raising strategies most fund managers spend a decade learning the hard way.

Chip and Sam share why most fund managers are playing the wrong game, what actually separates $100M capital raisers from those who reach $1B+, and how to build a capital raising operation that compounds year over year.

Topics covered:

- 10 advanced capital raising strategies from $8B+ in alternative asset raises

- Why most fund managers approach capital raising wrong from the start

- What separates $100M capital raisers from $1B+ operators

- How to build a capital raising machine that compounds consistently

- Relationship capital vs. transactional outreach in fund marketing

- The biggest shifts in alternative asset fundraising over 30 years

- What institutional and family office allocators actually respond to today

The Capital Raiser Show brings together family offices, billionaires, and elite capital allocators to discuss capital raising, investing, and strategic growth.

Subscribe for more interviews with top investors, founders, and family offices.