397. 13 Years of Commercial Real Estate in One Livestream

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Thirteen years ago I was leasing space for a landlord who paid me almost nothing. This week there are a hundred thousand of you in here. So instead of another deal breakdown, I'm compressing everything those thirteen years taught me into five lessons, one from each hat I've worn: broker, property manager, investor and developer.

Real deals behind every lesson. The first building I bought at 25 (listed at $750K, closed at $575K, then made every mistake in the book, including a $20,000 HVAC surprise and twelve months of vacancy on a six-month projection). The unsexy asset that went from $618K to $1,575,000 in eighteen months. The 50 banks I pitched to get one yes. The blog post I wrote in February 2020 calling a corridor at about $1M an acre that trades around $2.5M an acre today.

And I'm holding the best part for the end: if I had to start over at zero today with no money, no network, no name and the exact four moves I'd make, in order. That's the last ten minutes. Stick around for it.

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