The Higher Ed Geek Podcast

← The Higher Ed Geek Podcast28 jul · 33 min

Live at eduWeb 2026 with Audrey Ward

Live at eduWeb 2026 with Audrey Ward28 jul33 min

In this bonus episode recorded live at the eduWeb Summit in Orlando, Audrey Ward from Ologie joins the show to discuss how higher education marketers can navigate the AI era without losing the authenticity that makes their institutions stand out. She shares her perspective on how AI is changing search, content strategy, and digital visibility, while arguing that the fundamentals of great marketing—knowing your audience, telling clear stories, and building trust—matter more than ever.