Disney World Turns 55 as Disney Rethinks the Future of Merch (Ep. 116)

Disney World is getting ready to celebrate its 55th anniversary with a retro-inspired merchandise collection, and Jim Hill and Lauren Hersey dig into why this milestone may be getting more attention than expected. They also look at Disney's decision to close several international online stores and what that move could signal about the company's evolving retail and licensing strategy. Plus, Lauren breaks down Disney's push into premium athleisure and a new mash-up of two popular merchandise trends: customizable headbands and mystery collectibles.

NEWS

• Walt Disney World's 55th anniversary collection brings retro colors, classic Mickey artwork, and merchandise celebrating all four parks.

• A limited-edition Cinderella doll inspired by Prince Charming Regal Carrousel could become one of the anniversary's most sought-after collectibles.

• Disney is closing its online stores in Australia, New Zealand, Singapore, and Malaysia as the company leans on authorized retail partners in those markets.

• Disney's new understated athleisure collection takes aim at the park-going audience already wearing brands like lululemon and Alo.

• Disneyland combines customizable character headbands with mystery collectibles for a new Disney Villains release featuring Maleficent, Ursula, Hades, Yzma, and more.

HOSTS

• Jim Hill - X/Twitter: @JimHillMedia | Instagram: @JimHillMedia | jimhillmedia.com

• Lauren Hersey - X/Twitter: @laurenhersey2 | Instagram: @lauren_hersey_

FOLLOW

• Facebook: @JimHillMediaNews