#115: You're Using AI Every Day. Are You Using It Well?

71% of the landscaping owners we surveyed use AI every day. 86% aren't confident they're getting the most out of it. Using AI and using it well turn out to be two very different things.

In this episode, Katy Doss of Script Marketing shares what Script's AI survey of landscaping business owners revealed, and why most companies are stuck with AI living in the owner's browser tab instead of in the business.

You'll learn:

Why "Are you using AI?" is the wrong question, and what to measure insteadThe four stages of AI maturity, and how to tell which one your business is inWhere AI genuinely belongs in your marketing and sales, and where it should never decideHow AI can quietly make your brand sound like every competitorScript's 7 rules for AI in landscapingA 90-day plan to turn personal AI habits into repeatable business workflows

The companies that win won't be the ones using the most AI. They'll be the ones that got very good at deciding where it belongs.

Download the free report, "AI in Landscaping: The Gap Between Using It, and Using It Well," at scriptmarketingco.com/resources.