EP87 Prioritizing video and social media - Orange County incident comms, Part 3

Send us Fan Mail When tens of thousands of people have to leave home over a chemical incident, the hardest part isn’t just operations, it’s keeping the public confidently informed while the story explodes across the news. We pick up our conversation with Greg Barta, Public Information Officer for Orange County Fire Authority, on what actually works when the phones won’t stop ringing and every word can move a community. We dig into OCFA’s crisis communication strategy on X, why it remai...