How Dakota Raised $30 Billion For Their Clients

Gui Costin is the Founder & CEO of Dakota, an expert in fundraising, and a trusted coach for investment firms.

Dakota specializes in helping boutique investment managers raise capital and grow their businesses, providing services and software that have contributed to raising over $30 billion since 2006.

In This Episode We Cover:

(00:00) Why Sales is Emotionally Challenging

(03:02) Mastering Cold Outreach

(06:09) Gui’s Core Principles

(09:28) The Importance of Believing in Your Product

(12:29) Understanding Millennial Buying Behavior

(15:49) Strategies for Creating a Valuable Email Newsletter

(25:36) Networking Strategies

(28:49) Leveraging SEO

(35:18) Lessons Learned from Russell Brunson