How Spartan Founder Joe De Sena Almost Died Building a Fitness Empire

<p>Joe De Sena gets into what it really takes to build something great and keep going when things get hard. He shares stories from building Spartan, pushing himself to his limits, raising driven kids, and making it through some of the toughest moments in his life and business.</p><p>-</p><p>Matt and Joe also talk about failure, discipline, work-life balance, social media, entrepreneurship, and why sometimes the best thing you can do is keep showing up and doing the work.</p><p>-</p><p><strong>Chapters:</strong></p><p>0:00 What kept Joe going with Spartan</p><p>2:57 How Spartan started</p><p>3:44 The scrappiness every entrepreneur needs</p><p>5:40 Raising driven kids when they already have everything</p><p>8:32 The wrestling story that changed Joe’s approach to parenting</p><p>14:49 Why failure and reps matter</p><p>15:28 The health scare that nearly killed Joe</p><p>20:18 Getting uncomfortable on purpose</p><p>21:28 Building resilience through physical hardship</p><p>23:48 Project 7 and the world’s toughest races</p><p>26:17 Why work-life balance doesn’t exist</p><p>29:04 The problem with phone addiction</p><p>33:52 How COVID nearly destroyed Spartan</p><p>40:00 The standards don’t change when life gets hard</p><p>41:22 Persistence, discipline and refusing to quit</p><p>44:13 Success, significance and gratitude</p><p>45:32 Matt King on Gobundance and accountability</p><p>51:40 What’s next for Joe De Sena and Matt King</p><p><br></p><p>Learn More About Gobundancehttps://www.gobundance.com/Gobundance is a member-led mastermind built for the chasers, the overachievers, and the perpetual dreamers. Here, we aim to provide the accountability, support, adventure, and education you need in your journey to becoming a better man, husband, father, friend, and entrepreneur.Want to connect with our community?Instagram: https://www.instagram.com/gobundanceFacebook: https://www.facebook.com/gobundance LinkedIn: https://www.linkedin.com/company/gobundancegblTikTok: https://www.tiktok.com/@gobundanceofficialFollow us on Instagram:Joe De Sena: https://www.instagram.com/realjoedesena/Matt King: https://www.instagram.com/mattking.atx/<br></p>