Luxury Is Personal: Andrea Eppolito on Letting Go of Volume and Rebuilding for Ultra-Luxury Weddings

Host Michael Coombs interviews luxury wedding and event planner Andrea Eppolito about making a clean-break repositioning from high-volume work to a personal, intentional luxury brand. Eppolito describes letting go of the need to take every inquiry, overcoming fears that the phone wouldn’t ring again, and clarifying who she serves by removing misaligned portfolio content, rebuilding her website, refining messaging, and only accepting ideal clients—taking just two weddings from 100+ leads durin...