
← The Mortgage AI Podcast16 apr · 33 min
The Industry Lied to You About “The Right Way” to Win | Ep. 59
The Industry Lied to You About “The Right Way” to Win | Ep. 59
Send us Fan Mail Most loan officers aren’t failing because they’re not working hard enough. They’re failing because they’re building a business that doesn’t fit them. In this episode, Frazier and Michael break down one of the most overlooked problems in the mortgage industry: misalignment between your strengths and your business model. You’re told to: Prospect like this Build relationships like that Post content like them But what if none of that actually fits...