
← The Overcoming Overspending Podcast21 apr · 55 min
225: The Identity Shift that Empowers you to Do Hard Things with Julie Mann, Rewire & Rise Coach
What if the reason you're stuck with your money… isn't discipline—but your relationship with discomfort?
In this episode, I'm joined by Julie Mann, The Rewire and Rise Coach, to talk about one of the most important (and overlooked) skills you can build:
Your ability to do hard things.
Because here's the truth: Your brain is wired to seek pleasure, avoid pain, and conserve energy. Which means… by default, you will avoid discomfort.
But the life you want? It lives on the other side of that discomfort.
In this conversation, we break down:
Why avoiding discomfort is keeping you stuck in overspending patterns The difference between destructive discomfort vs. productive discomfort How your identity shapes whether you follow through (or don't) Why doing hard things in one area transforms every area of your life The neuroscience behind building new habits and rewiring your brain How to start becoming someone who actually keeps promises to herself We also talk about something most women completely overlook:
✨ The power of celebration in rewiring your brain ✨ Why you're likely ignoring evidence that you can do hard things ✨ And how to start building an "I can do hard things" identity—starting today
Because it's not that you can't do hard things. It's that your brain has learned to avoid them.
And once you understand how to work with your brain instead of against it, everything starts to change.
Resources mentioned in this episode:
Get Julie's FREE "I can do hard things" identity module here.