Conscious Consumerism Is Dead (Long Live Responsible Supply Chains)

Don't kill your millennial dreams of a better world just yet. How did we get from ideas like 'buy a shoe, give a shoe' so popular in the 2010s, to embedding forced labor restrictions into U.S. tariff requirements? Emmy-winning creative director John Matejczyk joins us to discuss virtue signals, grievance marketing, greenwashing, and our innate desire for authenticity from the brands that run our lives.